Chapter Headings

PREFACE

1. FREE BOOKS ON FRIDAYS

2. FROM TYPIST TO BOOKSTORE OWNER IN TWO MONTHS, PART I

3. FROM TYPIST TO BOOKSTORE OWNER IN TWO MONTHS, PART II

4. BECOMING A REAL BOOKSTORE

5. BOOKLOVERS’ HEAVEN: MY FIRST AMERICAN BOOKSELLERS’ CONVENTION

6. LEARNING, OR WHY A WALDENBOOKS’ EMPLOYEE SENT CUSTOMERS TO THE BOOK NOOK

7. EXPERIMENTING

8. WILL THE REAL MIA FARROW PLEASE STAND UP

9. 1987: A MEMORABLE YEAR

10. CODE PURPLE

11. TECHNOLOGY: WORTH THE HASSLE

12. SURVIVING THE HOLIDAY SEASON

13. HOLIDAY JOURNAL, PART I

14. HOLIDAY JOURNAL, PART II

15. HOLIDAY JOURNAL, PART III

16. ABBY NOMINATIONS OUTSELL NEW YORK TIMES BESTSELLER LIST

17. DISTURBING BOOKS

18. CHILDREN’S BOOKS

19. COMPETITION SEEMS GREAT UNTIL MY STORE SUFFERS, PART I

20. COMPETITION SEEMS GREAT UNTIL MY STORE SUFFERS, PART II

21. THANK HEAVENS I OWN A BOOKSTORE, OTHERWISE THEY’D CART ME AWAY

22. NOTHING TO DO BUT SIT AND READ ALL DAY

23. THE PRICE IS RIGHT: FAMILY HELP

24. OTHER AMERICAN BOOKSELLERS’ CONVENTIONS

25. EVERY BOOKSTORE NEEDS A CAT OR TWO

26. BOOKAHOLICS AND AVOIDERS

27. NICE MURDERERS

28. GUESSING TITLES: DENSE OR PSYCHIC?

29. YOU WANT ME TO MAKE A SPEECH?

30. BOOKSELLERS GO BERSERK AT MY LAST NATIONAL BOOK CONVENTION

31. THE CHRISTMAS ANGEL

32. MONEY ISN’T EVERYTHING

33. REFLECTIONS WHILE SLOWING DOWN

34. LAST WORDS FROM MY BEST CUSTOMER

35. LAST WORDS FROM MY WORST CUSTOMER

36. THE LAST DAY

AFTERWORD: THE LEGEND

ABOUT THE AUTHOR